Tracking code is useful for marketers, advertisers, and webmasters to analyze the activity from website visitors. With the use of tracking code you can track website access, from where the traffic comes, devices, and other activities. By knowing the behavior and activity of your visitors, you can plan the strategy for the marketing campaigns to get the effective results. So, when does the tracking code send an event hit to Google Analytics? When does the tracking code send an event hit to Google Analytics? Every time a user acts with event tracking implemented, an event hits Google Analytics.
So what is an event hit? An event hit is a user interaction after which data is sent to Google Analytics for tracking. The interaction may be link click or video play or it can be anything. Page views are not considered as interactions. There are the following hit types Event tracking hits Page tracking hits Ecommerce tracking hits Social integration hits Website owners can measure different types of user activity by tracking these hits. For example, they can see whatsapp mobile number list how users interact with the content, what content they dont like, and what they like the most. The tracking process is simple because the tracking code sends data to Google Analytics automatically. When a user triggers the tracking code, Google Analytics records this activity and provides the information in the form of statistical reports.
Google Analytics will trigger a hit, each time when an event occurs. Some examples of different events that registers the hit are Mouse movements and clicking on buttons. Registrations and logins. Sharing the article, video, or image. Downloading a file. Page scrolling. Loading of light boxes and popups. Clicking on an image or link. Where do I put the Google Analytics Code on my Website? Google Analytics code can be added either in the HTML footer of your code or in the header of the website. However, Google recommends placing the code in the header section. If you run a lot of JavaScript on your website.